Aristocrat Interactive
Brand record
Platform · B2B
Part of Aristocrat Leisure since 2024. Aristocrat's B2B interactive platform, combining NeoGames iLottery technology with its Anaxi unit and bringing BtoBet, Pariplay and AspireCore into one operating group
About the brand
Aristocrat Interactive is Aristocrat's B2B online division, formed in 2024 by merging NeoGames and Anaxi with BtoBet, Pariplay and AspireCore. It spans iLottery for government lotteries, sportsbook, white label and content.
Brand facts
- Owner
- Aristocrat Leisure
- Part of group since
- 2024
- Status
- supplier
- Category
- Platform
- Market
- B2B
Group structure & sister brands
Supplier · est. 1953
Aristocrat Leisure