William Hill (US)
Brand record
Casino · Consumer
Part of Caesars Entertainment, Inc. since 2021. US arm kept after the international business was resold
About the brand
William Hill (US) ran sportsbooks inside Nevada casinos and at racetracks nationwide before Caesars bought the whole bookmaker for about $4bn in 2021. It then held nearly half of Nevada sports wagering across 170-plus books.
Brand facts
- Owner
- Caesars Entertainment, Inc.
- Part of group since
- 2021
- Status
- active
- Category
- Casino
- Market
- Consumer
Group structure & sister brands
Operator · est. 2020
Caesars Entertainment, Inc.