Barstool Sportsbook
Brand record
Sportsbook · Consumer
Formerly part of PENN Entertainment since 2020. co-branded with then-owned Barstool Sports
About the brand
Barstool Sportsbook was Penn Entertainment's co-branded app of 2020-23, built around Dave Portnoy's Barstool Sports media brand. Regulatory friction pushed Penn to sell Barstool back to Portnoy for a token dollar in August 2023.
Brand facts
- Owner
- PENN Entertainment
- Part of group since
- 2020
- Status
- Divested 2023
- Category
- Sportsbook
- Market
- Consumer
Group structure & sister brands
Operator · est. 1972
PENN Entertainment