Snaitech
Brand record
Sportsbook · Consumer
Formerly part of Playtech plc since 2018. bought for €846m
About the brand
Snaitech was Playtech's Italian consumer arm behind the Snai brand and its roughly 2,000 betting shops, bought for €846m in 2018 and sold to Flutter Entertainment for €2.3bn in a deal completed in April 2025.
Brand facts
- Owner
- Playtech plc
- Part of group since
- 2018
- Status
- Divested 2025
- Category
- Sportsbook
- Market
- Consumer
- Web
- snaitech.it