Camelot UK Lottery Solutions
Brand record
Lottery · Consumer
Part of Allwyn Entertainment AG since 2022. became the 4th UK National Lottery operator from 2024
About the brand
Camelot UK Lottery Solutions operated the UK National Lottery from 1994 until Allwyn took over the fourth licence in February 2024; Allwyn acquired the incumbent Camelot business in 2022 for a reported £100 million.
Brand facts
- Owner
- Allwyn Entertainment AG
- Part of group since
- 2022
- Status
- active
- Category
- Lottery
- Market
- Consumer
Group structure & sister brands
Lottery · est. 2011
Allwyn Entertainment AG