NordicBet
Brand record
Sportsbook · Consumer
Part of Betsson AB since 2012. via the €65-85m Nordic Gaming Group deal
About the brand
NordicBet is an online betting and casino brand launched in 2002 as the first bookmaker specialising in Nordic sport, added by Betsson through the Nordic Gaming Group acquisition of 2012 with a strong Swedish following.
Brand facts
- Owner
- Betsson AB
- Part of group since
- 2012
- Status
- active
- Category
- Sportsbook
- Market
- Consumer
Group structure & sister brands
Operator · est. 1963
Betsson AB