BetCity
Brand record
Sportsbook · Consumer
Part of Entain plc since 2023. Dutch operator
About the brand
BetCity is an Amsterdam-based online sportsbook and casino that was among the first ten licence holders when the Dutch market regulated in October 2021; Entain's buyout cost €300m upfront and up to €850m overall.
Brand facts
- Owner
- Entain plc
- Part of group since
- 2023
- Status
- active
- Category
- Sportsbook
- Market
- Consumer
- Web
- betcity.nl
Group structure & sister brands
Operator · est. 2004
Entain plc