bwin
Brand record
Sportsbook · Consumer
Part of Entain plc since 2016. bought for £1.1bn from bwin.party
About the brand
bwin is an online sports betting and gaming brand founded in Vienna in 1997 as Betandwin and renamed in 2006; it sponsored Real Madrid's shirt from 2007 to 2013 and joined GVC with the £1.1bn purchase of bwin.party in 2016.
Brand facts
- Owner
- Entain plc
- Part of group since
- 2016
- Status
- active
- Category
- Sportsbook
- Market
- Consumer
- Web
- bwin.com
Group structure & sister brands
Operator · est. 2004
Entain plc